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Why You Should Hire a Property Manager

Nancy Braun Realtors

In the latest episode of Charlotte Today, Nancy Braun shares some compelling reasons why hiring a property manager is a smart move.

Managing a rental property can be financially rewarding. You get to sit back and collect rent. However, it also comes with many unique challenges such as a tenant who refuses to pay and maintenance problems. Being a landlord requires serious commitment and effort.

Nancy talks about why it is in your best interest to hire a property manager. Her team of experts at Showcase Realty have access to a wealth of resources that enable them to find new tenants faster, helping you keep your vacancy rates down.

Having a property manager also reduces your legal and financial headaches. An excellent property manager will know the latest landlord-tenant laws, helping you steer clear of any potential lawsuit. Aside from federal law, each state and municipality has its own legal rules concerning tenant screening, safety and condition of the property, inspections, evictions, and more.

You can also preserve the value of your investment with regular maintenance. With Nancy’s team, you have access to top maintenance staff, as well as their network of licensed contractors who have already been vetted for good pricing and quality work. You don’t have to be the on-call maintenance person anymore. With a property manager, you will have someone perform routine maintenance for you, preventing small issues from becoming major problems.

Your property manager can also help you set the right rental rates based on a thorough market study of your area. This will ensure that you can maximize your monthly income while maintaining a low vacancy rate.

By hiring a property manager to take care income property, you’ll be free to spend your time identifying further investment opportunities or doing things that you love. Call Nancy Braun today at (704) 997-3794 to get started.

Eugene: If you own a rental home, you know what a big job it is to lease and maintain a property that’s why you should consider hiring a property manager to help you.

Coleen: Here with more is Nancy Braun with Carolina Property Management. Nancy, good morning and welcome to Charlotte Today.

Nancy: Good Morning.

Coleen: A lot of people have rental properties as an investment or another means of income. So let’s talk about reasons why those people should hire a property manager. The first being, they can see because they can see because it costs them a lot of money.

Nancy: That’s right, so we have a database of thousands of tenants that are already waiting and looking for properties so we can get our properties leased typically within 15 days. Regular homeowners try to put it on craigslist, they try to market it, they put a little sign on the yard, it can take months before they have a tenant, that’s going to cost them thousands of dollars of a vacant home, versus spending a few hundred dollars for a property manager to maintain the property, take care of it in many, many different aspects and get it occupied so they’re not going to lose all that income.

Eugene: You know what my mom refused to get a property manager she wanted to do it on her own but this component she doesn’t know about the fair housing laws, strict rules she doesn’t know, can you tell us about that?

Nancy: That’s right, so we’re all under the same guidelines. So we have to abide by the fair housing laws, we have to make sure we’re not discriminatory, that we don’t do anything in violation of the ADA Act which is American Disabilities Act. And there’s even some rules about pets, so people can say, that’s a service dog and if I say “No pets allowed”, you’re in violation of those rules as well because that’s a disability.

Coleen: And those are the things that you and your team of experts know. It’s second nature to you while a homeowner may not know those things.

Nancy: You can’t ask for instance “Oh, how old are your children?” or “Do you have children?” Simple thing, you know, that’s discrimination.

Coleen: Alright, also maintenance calls. If you’re a homeowner you may not want to deal with those calls late at night or on the weekend, a property manager can fill that for you and there are a lot of reasons why it’s a good thing too, aside from the inconvenience of it.

Nancy: That’s right, so It is inconvenient and there’s going to be calls late at night like you said but we also have a pool of contractors that can jump out and come in and service the property really quickly. Because we give a volume of business to them so they are going to put us at the top of their list, and they give us competitive bids, they’re going to be competitive so it’s actually going to save them money because we give them such a volume of business. That is critical,  not just handling the emergencies, it’s the ongoing maintenance of the property, it’s the things that you might overlook. The roof might need to be replaced. The peeling of the paint on the exterior may lead to wood rot if you ignore it. What about termites? So we’re going to make sure that the smoke detectors are working, the carbon monoxide detectors. We go in and check to make sure the filters are being changed. That’s something that maybe a regular layperson homeowner might not think about.

Coleen: When the property is well maintained, it really helps the tenant that you might have in your home too, right?

Nancy: That’s right. You’re going to get a, far better quality tenant if that home is showing beautifully just like a regular home for sale. So it’s got to shine, it’s got to be sparkling. You know I have a tenant moving in at one of my properties, I have a deep cleaning going on right now. I have landscaping, pine needles being put out, tree limbs being trimmed. That way when I start out fresh, that tenant’s going to feel like “This is a great home, I’m going to maintain it and take care of it” because obviously the owner does too.

Eugene: The owner may not live in the same city or state and the tenant he could be there or she could be there. You do online component that really service both the tenant and the customer, right?

Nancy: So the tenant can go ahead and go online and do a maintenance request, they can also make their payments online. The homeowner can go online and see all the reports, all the repairs that are being done, submit that to their accountant for taxes they can know what’s happening. So they’re abreast of the condition of their property. They see pictures so they have access to all that. The online component’s great. But the other thing, that California person might know what the rental rates are so they might be shooting in the dark, they might say “Well I’ve rented out for a thousand dollars, well I might be able to get fifteen hundred because I have the data and the stats,  and I know neighborhood areas and I know which areas are more desirable than others for tenants.

Coleen: Also, property managers can manage the trust account for security deposit retention.

Nancy: That’s right, so most people that are not in the industry don’t realize that the security deposit must be put in a trust account. If it’s not in a trust account, they might be forfeiting that security deposit so if you want to hold back that security deposit after the tenant leaves because they didn’t pay rent, they caused damage. That tenant might say “Well where is the evidence that it was being held in a trust account?” and if not the judge is going to rule in favor of the tenant.

Coleen: Lots of compelling reasons to hire a property manager for sure. To learn more, call Carolina Property Management, the number is 704 550 4854, again 704 550 4854. You can also visit, NancyHasTheTenants.com go to that website NancyHasTheTenants.com. Nancy Braun, thank you.

Nancy: Thank you so much, it was a pleasure!

Downsizing Tips from Nancy Braun

In the latest episode of Charlotte Today, Nancy Braun shares some tips on what to do when you’re thinking of downsizing.

It’s a common situation. As people get older and their children move out, their housing needs also change. It’s no surprise that many empty-nesters and baby boomers are deciding to downsize.

Selling a house to downsize has its own unique set of challenges. That’s why Nancy recommends decluttering and staging the home before putting it on the market. Over the years, people tend to accumulate so much stuff that when the time comes to sell the home, it can be daunting to manage everything.

Nancy talks about how she helps her clients in these situations by connecting them with different services to help them figure out what to do with their extra stuff.

She also discusses the different options available to buyers who want to sell their home but are hesitant because they haven't bought a new home. Nancy gives assurance that there are many creative solutions to seemingly insurmountable situations. Nancy also highlights the benefits that downsizing can bring like having the freedom and flexibility to do the things you always have wanted to do.

Looking for an experienced real estate team to help you determine what your home is worth? Nancy and her team at Showcase Realty know what it takes to get top dollar for your current home and negotiate the best deal on a new one. If you’re ready to downsize, call them today at (704) 997-3794. 

Coleen: It's a stage of life that some of us dread and others look forward to: becoming an empty nester and one of the first things to consider is whether to downsize your home.

Eugene: Well this morning we welcome Nancy Braun with Showcase Realty to the show. Hello how are you doing today.

Nancy: Great, Good morning.

Eugene: Good.

Coleen: This is something a lot of our viewers are facing you know when the kids are leaving the house they're going off to college or getting jobs that kind of thing. It might be time to consider downsizing.

Nancy: Actually people downsize quite a few times. They don't necessarily do it once, it's kind of in stages. So they might have bought the house with the children in mind and then they wanted to be in a certain school district or they wanted a big yard or they wanted a pool. And now the house might not fit their needs for their current situation.

Eugene: You know you said the very first thing you do is consider putting your house on the market.

Nancy: Yes. So it's declutter and get your homes in a staged condition. So you know we just live in our homes. We have pets and we have lots of stuff and especially when you're downsizing you’re accumulating a lot of stuff.

Eugene: So much junk.

Nancy: That's right. That's right. So that's one of the biggest challenges people kind of freeze and say “Well I have too much stuff what am I going to do with it?”

Coleen: And I think it's a daunting task for most people when they think “We've lived here for 20 years you want me to you know we have all this stuff” How do we manage that Nancy? I mean is it selling pieces of furniture? Is it donating?

Nancy: It's all above. It's all above. So there are, we can connect our clients with different services and help them figure out you know the three piles. Am I going to donate? Am I going to sell? Or am I going to keep? Or am I going to trash out? So we can do it and it's just one room at a time. And we work through that because people they don't want to necessarily move with their boxes that they moved with before that they never opened 10 years before.

Eugene: And what do you tell people who want to sell a home but they don't want to sell too quick because they don't know if they have another place to move to? That's a big fear among people.

Nancy: That is a big fear. So there are some financial situations where they might not have the cash to be able to buy. And it's a seller's market in this area. So there are some options they can do a home equity line and pull some money out of their home or they could even pull from their IRA. They have a 60 day grace period without the tax burden on them. And there's some other things that they can talk to their accountant about. And as far as pulling money out but I'm in a situation right now where I have a client that is buying a smaller home they're downsizing and the seller is downsizing another time and they're working it out together so one is getting access before they even close. So people work with each other. So it's not insurmountable. We can figure out a way to get from one step to the other without necessarily selling their house before they move into the other house. 

Coleen: Yes don't let that be a deterrent.

Nancy: Right. I have a lot of creative options.

Coleen: I know she's a smart cookie. Yeah I know you do and your team works to make that happen. And when people are downsizing there are a lot of options to those adult active communities. Maybe it's a townhouse, townhome maybe it's a condo.

Nancy: Right. So their life has changed and they might want to be able to travel and not worry about keeping up with the landscaping and maintaining the home and being able to leave the home for a month and go on a cruise or a lot of my clients want to be in an amenities neighborhood so they can make friends. They might have bought a home with a huge lawn and they don't really know their neighbors and instead they want to be closer together so they can meet other people and have social activities and maybe go to the community pool and go do events and parties with their neighbors. So their life and their needs and their social world has changed and downsizing is a great opportunity rather being strangled by this big enormous house. 

Coleen: Yes it makes so much sense if you're looking to downsize and want to buy or sell your home. Call Nancy at Showcase Realty. The number is 704-488-3109. Again 704-488-3109. You can also visit experthomehelp.com. Again the Web site is experthomehelp.com. And that's where you'll receive a free copy of Nancy's book. It's The Ultimate No Holds Barred Guide to Selling and Buying a Home in the Carolinas. So go there to receive a free copy of Nancy Braun's book. Thank you so much you're excellent at what you do.

Nancy: Thank you so much.

9416 Hampton Oaks Lane Charlotte NC 28270 | Ranch Style Home

Providence Plantation Charlotte NC Homes

Light-flooded turnkey ranch home in Charlotte that celebrates space and landscape

Enjoy the privacy and retreat offered by this move-in ready, executive ranch style home that showcases space and modern amenities in every space and corner.

Nestled on 1.56 acres of wooded land, this  4 bedroom, 2.5 bathrooms, 3,748 square foot Charlotte home delivers the easy living you've been dreaming of.

You'll love its expansive front yard with mature trees, tree-lined driveway and scenic drive through its gorgeous neighborhood.

The previous owners have also ensured that this home is well-maintained. Its exteriors were painted in 2016 and the interior painted in 2017. The ceiling skylight in the breakfast room and sunroom were also replaced by the previous owners.

This real estate property offers the peace, retreat, and serenity you want, all wrapped up in a gorgeous package of space and light.

As one of the most beautiful homes in Providence Plantation, the new owners will surely appreciate all the amenities this home has.

Providence Plantation is a highly sought-after subdivision 11 miles south of uptown Charlotte.

This community is prominent for its large lot cuts, beautiful homes, excellent schools and various amenities. On top of it all, this neighborhood is known for its peace and proximity to shopping and uptown.

From this home, there are great schools, both public and private,  within a four-mile radius.

An interior that radiates warmth and elegance

Exposed bricks on the portico entrance add character to this stunning home.

Step inside the elegant front door and into an amply sized foyer flooded with natural light. High ceilings, neutral-toned walls, and skylights welcome you into this gorgeous abode.

Providence Plantation Charlotte NC Homes for Sale

The polished hardwood floor enhances the warmth and elegance of this spacious interior.

To the left side of the foyer is a french door that opens to the large gourmet eat-in kitchen of this Charlotte real estate.

This kitchen is designed to impress! It features immaculate countertops, a huge center island, stainless steel appliances like the GE profile gas stove and oven bought in 2008, a pantry, and loads of storage spaces.

Under counter lights, recessed lighting and imported Italian hand-blown glass lights above add sophistication and style, creating a magazine-page worthy kitchen.

Charlotte NC Homes

Across the kitchen is a good-sized space for a breakfast nook. There's also a chef's built in desk at the corner, a great spot for planning meals and inspiring party-worthy meals.

Meal times become more exciting when you are surrounded by great food and the wonderful company of friends.

Homes in Charlotte NC

For large gatherings and celebrations, the formal dining room of this home is the right space.

Large windows let light stream into this elegant dining room that can comfortably fit a six person dining table and chairs.

Past the French doors, the hallway opens to a fabulously spaced living room with vaulted ceilings, exposed beams and a wood burning fireplace with a towering brick mantle.

Moroccan style panels add charm and character to this already stunning room.

Charlotte NC Homes for Sale

This spacious living area is a great spot for rest and relaxation. Feel your stress drain away as you enjoy the warmth of the fireplace while relaxing on the sofa.

If you love to entertain, this vast living room will easily be your guest’s favorite space.

Adjacent to the living room is a beautiful sunroom with custom glass door insert and lots of windows overlooking the private backyard. Two skylights along with the glass windows allow plenty of natural light in this room.

Real Estate Properties for Sale in Charlotte NC

This sunroom is the perfect place to entertain indoors at any season.

In spring and summer, you have a wonderful view of the thick lush foliage of the deep woods. Fall brings an array of warm colors from yellow to red, and the winter view offers a sense of calm and serenity.

More living spaces to enjoy!

Another special feature of this fantastic home for sale in Charlotte is its spacious den.

Charlotte NC Real Estate Properties for Sale

If there is a room in this house specially designed for your guests, this is it! It features vaulted ceiling, large windows, a wood burning fireplace, and a custom full bar and sink, perfect for entertaining.

Providence Plantation Charlotte NC Homes

Need a home office? This home has one, and its ready for you and your furniture. Carpet floors complement the neutral toned walls, giving you that professional office look.

A master suite with a rustic feel

Need a private sanctuary? You’ll love what this home offers.

Homes for Sale in Charlotte NC

The master bedroom is large and has vaulted ceilings with exposed beams and a walk-in closet with California style organizers. Large windows overlook the greenery, giving you a great view every morning.

Set with the most comfortable bed, it will deliver you restful nights and great sleep.

Providence Plantation Charlotte NC Real Estate Properties for Sale

The master bathroom is just as lovely with its granite counters, heated floors, shower with multi jets and garden soaking tub with jets.

Look forward to indulging in some self-pampering at the end of the day in this luxurious bathroom that can rival a five-star hotel.

A large deck overlooking a private backyard

A great home wouldn’t be complete without a fantastic outdoor retreat, and this Charlotte home delivers!

Homes for Sale in Providence Plantation Charlotte NC

This vast deck overlooks the large spacious flat backyard bordered with trees, giving you the privacy you want.

If you love having guests over, an outdoor barbecue grill would be a wonderful addition to this deck.

Host family gatherings and holiday parties on this fabulously spaced backyard.

Homes for Sale in Charlotte NC

This Charlotte property offers the suburban haven you are looking for. Enjoy excellent location, privacy, and space for ONLY $630,000.

Don’t miss the Open House on May 5, 2018 at 2-4PM SATURDAY, and May 12, 2018 at 12-2pm SATURDAY.

This is your chance to own one of the best homes in the highly desirable Providence Plantation!

Call me, Nancy Braun at (704) 997-3794 and schedule an appointment to see this home for yourself!

Text "Hampton9416 to 704-870-2369"

OPEN HOUSE: 9416 Hampton Oaks Ln, Charlotte, NC 28270 | Home for Sale

Grab the chance to own this jaw-dropping ranch in Providence Plantation! Enjoy the scenic drive through the neighborhood and tree lined driveway to the house.

Homeownership Open House Opportunity! – 9416 Hampton Oaks Ln, Charlotte, NC 28270 – How to be a homeowner successfully purchasing this HUD-owned home! This SATURDAY! May 12 – 12 PM – 2PM!

Enter into the exposed brick foyer with character and lots of natural light! Chef’s Dream Kitchen with huge center island and imported Italian Hand Blown Glass lights above. The kitchen features recessed lighting, under counter lights, SS appliances: wall oven, GE profile gas stove and oven (2008), and dishwasher. Chef’s built in desk. Living Room has vaulted ceilings, brick mantle, andexposed beams! Fabulous Den with custom full bar and sink – perfect for entertaining and wood burning fireplace. Master suite with vaulted ceiling and exposed beams, walk in closet with California style organizers, overlooking the greenery, heated floors, shower with multi jets and garden soaking tub with jets. Oversized Laundry with cabinets and sink. Moroccan style panels separate Sunroom and living room. Beautiful sunroom with custom glass door insert and lots of windows overlooking the flat, deep wooded backyard with lots of privacy!

If you have any questions, you can call Nancy Braun at (704) 997-3794!

If you’re looking for similar properties in Charlotte NC and surrounding areas, visit: www.ShowcaseRealty.net.

What First Time Home Buyers Need to Know Before Making an Offer

Things first-time buyers should know

Planning to make an offer in the Charlotte home you’ve been eyeing?

Home buying is a process you cannot rush, especially if it is  your first time.

Owning your first home is a milestone, a sign of adulthood and independence. It means more than paying for a monthly mortgage. It also means being responsible for the property, being a good neighbor and joining community activities.

Before you make an offer for that home for sale in Charlotte that you’ve been regularly checking out, here are some things you need to know and ask yourself.

1. “Should I buy or rent?” If you are still hesitating to make a decision, that’s a good sign you are not ready.

Don’t let other people pressure you into buying a home when you could be neck deep in mortgage in a few years. You may like the home and consider buying it, but don’t make an offer unless you are absolutely ready.

2. Plan how you will pay for your home. One of the most challenging things about home buying is the payment, unless you have a huge amount of money hiding in your closet somewhere.  Usually, you have to pay a big upfront payment, then pay the rest through a loan, which also does not come easy.

You’ll need a good credit rating and a stable job with a good income. And the expenses do not end there. Aside from the down payment, you also need to pay the closing costs.

Before you even make an offer, decide on how you will pay for the home. If you need more savings for the initial deposit so that you can get a lower monthly mortgage, you should delay home buying for at least another year or two until you have enough saved.

3. Know what government financial programs are available for first time home buyers. You need to gather your resources, and financial programs offered through the FHA are great options if you want to have an affordable home. In most cases, first time buyers don’t have enough money for a down payment.

With an FHA loan, you don’t need a high down payment to qualify. This suggestion will greatly limit your choice of homes, and most likely, you’ll be choosing from homes that don’t even make it to the top three of your wish list. However, if the home is affordable and within your budget, it is a great option.

Now that you’ve determined how to pay for your first real estate property in Charlotte, here are some things you need to know about the home you are planning to buy.

4. Location, location, location. Don’t decide to buy a home based on a certain feature or amenity. Your home’s location matters. While the large vacant lot located next to the home does not bother you now, it may matter a few years later when a commercial building is being built there.

The freeway a few minutes from your home may not bother you during the daytime, but it’s a different story at night when all you want is some peace and quiet. You may settle for a condo in the city, but if you constantly long for open spaces, in the long run, your home may feel stifling and restraining.

5. Study the home’s history. Once you find a home you like and that suits your budget, do some research. Know its market value, how much it sold for in the past, the square footage, its amenities and its weakness.

Learn why the owner is selling it. Check for the home’s days on market (DOM). All this information will come in handy when you are making an offer for the Charlotte property you’ve been dreaming of.

Don’t rush into making an offer. Take your time to think about it. After all, we are talking about one of the largest financial investments you’ll ever make.

Are you planning to buy a home in the near future? Call me, Nancy Braun, at (704) 997-3794. Let me help you find the best home.

 

OPEN HOUSE: 634 Andover Ln, Tega Cay, SC 29708 | Home for Sale

Don’t miss your chance to own this custom home with stone and brick on cul-de-sac like lot with walk out basement!

Homeownership Open House Opportunity! – 634 Andover Ln, Tega Cay, SC 29708 – How to be a homeowner successfully purchasing this HUD-owned home! This SATURDAY! April 28 – 12 PM – 3PM!

Home features a chef’s dream kitchen, large Master Suite upstairs with sitting area and luxury bathroom with dual vanities, living room with fireplace, 2 decks and patio overlooking the pond and golf course, and an extended driveway.

If you have any questions, you can call Nancy Braun at (704) 997-3794!

If you’re looking for similar properties in Tega Cay SC and surrounding areas, visit: www.ShowcaseRealty.net.

Best Tips for Choosing the Right Realtor® from Nancy Braun

Charlotte NC Homes for Sale

In the latest episode of Charlotte Today, Nancy Braun shares several thoughts on choosing the right Realtor®. Whether you’re buying or selling a home, having the right real estate professional is crucial to a smooth process.

With so many agents out there, how are you expected to find the right one for you?

Not all Realtors® are the same so it’s important to find out as much as you can about your potential agent. This can make a huge difference in your experience as buyer or seller. Asking the right questions can help you narrow down your options.

Nancy talks about the crucial questions to ask when choosing a Realtor® to work with. She shares how crucial it is to delve into the length and type of experience a Realtor® brings to the table with them. It’s also good to ask how many clients the Realtor® is working with currently. This will be a good gauge of how much time the representative will be able to dedicate to you.

She also highlights the value of working with the right team. As the marketing of real estate becomes more diverse, there is a greater need for people working together.

Nancy’s team at Showcase Realty is composed of individuals who have specialized duties and complete specific tasks, so that no details are over overlooked. With over 50 agents and staff, Showcase Realty provides efficient and best-in-class real estate client services in the Carolinas.

There’s only one team to call when you’re buying or selling a home in Charlotte NC-- it’s Showcase Realty! Nancy and the team have assisted thousands of real estate clients. 

If you want to experience the best and most effective real estate service imaginable, all you have to do is call Nancy Braun at (704) 997-3794.

Colleen: Whether you’re buying a home or getting ready to put yours on the market, choosing the right RealtorⓇ is a crucial part of the process.

Eugene: Well here to help us is Nancy Braun with Showcase Realty. Hello, Nancy how are you doing?

Nancy: I’m great, thank you.

Colleen: We’re glad you’re here. Alright, we mentioned choosing RealtorⓇ is really important. It’s a great first step when buying or selling a home, correct?

Nancy: That’s absolutely one of the top things that people concern themselves with. Who are they going to have represent them?

Eugene: Now you got 25 questions that are absolutely critical when buying a house.

Nancy: That’s right.

Eugene: Okay, and the very first one was “how many homes have you sold?”

Nancy: That’s right. Anyone can get a license with a minimal degree. It’s like six or eight weeks to train, to get a certification and be a licensed RealtorⓇ. The question is do you want to have someone that’s had very little experience in the past or someone who has sold thousands or hundreds of homes? Because each time you have a transaction, you have a tremendous learning experience and there are problems you have to solve throughout.

Colleen: You also said one of the questions you can ask a potential RealtorⓇ is “Where do you rank in Charlotte?” why is that a good question to ask?

Nancy: Well, just to give you more experience, you want to be with someone who’s out there that knows the neighborhood, that knows the product, that knows the concerns, knows issues that might be specific to a certain area. If Radon is an issue or if aluminum wiring is an issue. An experienced agent is going to have his or her own hands on the local area, know all those critical factors.

Colleen: Makes a lot of sense.

Eugene: And I know another thing is the list price to sell ratio, that has to be an issue that people have to bring up. Is that correct?

Nancy:  That’s right, there are those who we call in the industry as limited service brokers or discount brokers and they might promote that they might be less of a commission and you might be so focused on what kind of commission they are going to charge but the end result is what are you going to net.

So if you’re putting your home on the market, it doesn’t really matter so much what you’re paying to get your home marketed as long as you net more. If I take my home on the market and I engage a RealtorⓇ that maybe isn’t going to market the property or isn’t going to use all the tools that they should be using to blast it on the internet or get great photography, and then they put the house on the market and they get 85% the list price; well, I’ve really lost my money even though I  think I’m saving it on the front end by paying less commission beacause if you went with someone like myself, you get a 100% on average of list price.

Colleen: That’s good to know. Another question that folks should ask when they’re choosing a RealtorⓇ is asking the agent “How many buyers they’re working with?” Why is that an important question to ask?

Nancy: Well the typical real estate agent is most often working with 2 or 3 buyers at any one time. I’ve created a system in our office so we actually have 5 people answering the phones and we are heavy marketers so we have over 50,000 buyers in our database. So I tell my sellers, “I probably already have your home sold.”

Eugene: So with those 50,000 people in your database, what is the marketing plan because it would be the next thing I’d want to know “What is the marketing plan as you’re going to sell my home?”

Nancy: We have a tremendous marketing team so I have people on my staff, they are experts on social media, in digital marketing, and SEO. We also have a very, very sophisticated CRM so we can market the properties to our database right away. So they immediately get access to our new listings, open houses, price reductions and any new back on the market, they will be notified right away.  

Colleen: Another thing you can ask a RealtorⓇthat you might be considering working with is “How many homes they sold last year?”

Nancy: That’s right. That way you know, are they up and coming, are they engaged in the business or are they just part-time. The person that’s out there, that’s marketing, that’s selling a lot of homes is going to be very knowledgeable.

Colleen: I think a lot of times people don’t ask these questions, they just think, “Oh my friend said his cousin just got his license and now he’s going to be my guide” but this makes so much sense to me, Nancy.

You mentioned you have a large staff at Showcase Realty so another question you can ask a RealtorⓇ that you might be thinking about working with, “what is the size of your staff?”

Nancy: So I was an individual agent before general brokerage, my first twelve years in my career. Then in 2008, I spun off and created my own company and the reason was I felt that I couldn’t service my sellers in particular unless I had a big team behind me.

The internet was exploding, and even though I’m good on social media, I’m good at technology, I can’t possibly market the properties all by myself. I don’t have enough hands or fingers to type and create that.

So my team behind me is marketing and blasting the properties that we have for the market all over the internet and if you don’t have that kind of expertise, and the people that can back you up and really properly market your property, you might not be getting the exposure that you need to sell your house.

Colleen: You’re good, Nancy. If you would like a free copy of Nancy’s 25 Critical questions you must ask your agent before hiring them, visit ncbestagent.com, ncbestagent.com. Nancy Braun from Showcase Realty, thank you for your time.

Nancy: Thank you.

OPEN HOUSE: 303 N High St Lincolnton NC 28092 | Home for Sale

Vinyl sided Ranch home on .4 acre lot with large wrap around covered porch and deck. 2 bedrooms and 1 bath on main. 2 fireplaces located in the Living room and family room. Fixed stairs lead up to the unheated, finished attic (in need of TLC) with 3 additional rooms and a full bathroom. Two, 2-car carports for plenty of parking. 

Schools

  • Elementary School: Battleground
  • Middle School: Lincolnton
  • High School: Lincolnton

Join our OPEN HOUSE event on April 14 SATURDAY, from 10:00 a.m. to 12:00 p.m.

If you have any questions, you can call Nancy Braun at (704) 997-3794! 

If you’re looking for similar properties in Lincolnton NC and surrounding areas, visit: www.ShowcaseRealty.net.

Pivot Today for Better Real Estate Business Tomorrow with Nancy Braun

Nancy Braun Real Estate Rockstars With Pat Huban

Nancy Braun, an REO Expert, talks about how she pivoted her business (Showcase Realty LLC) to tackle traditional real estate on this podcast interview with Real Estate Rockstars with Pat Hiban.

She covers the structure of her current team, what she does to win business in a competitive seller’s market, and where she recruits talented agents in her area. Listen and learn how an REO specialist carved out a new business path and found success amidst major market changes on today’s Real Estate Rockstars.

Here are some main points Nancy talks about:

  • The number of houses Nancy’s team sold in the last 12 months [5:33]
  • What business was like during the REO boom [7:01]
  • Nancy’s plans for her Airbnb rental [9:04]
  • The structure of Nancy’s company [12:28]
  • Ads Nancy uses to recruit real estate agents [14:41]
  • What Nancy does with the 51,000 leads in her CRM [17:34]
  • The type of market Nancy’s in today [24:35]
  • How to make a better offer than anyone else on a house [25:05]
  • A way to keep sellers’ appraised of the work you’re doing for them [27:58]
  • The technology, tools, and services Nancy utilizes in her business [35:10]
  • What Nancy donated to the Agent Success Toolbox [37:32]
  • How to break through your goals.
  • Plus so much more.

CLICK HERE TO LISTEN TO THE PODCAST

If you want to take your real estate business to the next level, call Nancy today at 704-997-3794 to discuss how Showcase Realty can provide you with the true value and tools you seek in growing and succeeding.  You can also get a head start by downloading our Book of Benefits right away.  Visit www.ShowcaseCareers.com

Charlotte-Today Strategies from Showcase Realty for Selling Your Home at Top Dollar

Charlotte NC Homes

Are you looking for tried and tested tips to sell your property quickly and for the highest possible price?

Nancy Braun, on her third guesting at Charlotte Today at WCNC NBC, talked about the essential marketing strategies that will help sell your home for top dollar. 

First on her list is the use of professional photography. With many buyers today beginning their home search online, it’s imperative to showcase your home with stunning professional photography in order to capture the buyers’ attention and to create a positive first impression.

Next, Nancy shared how important the Multiple Listing Service (MLS) is and how it allows sellers the widest exposure in advertising their home for sale. She also discussed why marketing a home with online video makes so much sense. Aside from professional photos, a video tour is a very powerful way to showcase the unique features of the home while giving a much more detailed look at the property.

Another strategy is fast follow up and the importance of having the right agent who will efficiently and effectively move through the process. Your agent should be proactively calling potential buyers, communicating with existing customers, and constantly following up on new leads.

If you’d like to know more information on buying and selling Charlotte NC real estate, call Nancy Braun at (704) 997-3794.

Eugene Robinson: Everyone wants to get top dollar when they put their home up for sale, and this morning we’re going to share some strategies for success.

Colleen Odegaard: Welcome this morning, Nancy Braun with showcase realty. Nancy, Good Morning and thank you for being here.

Nancy: Good Morning!

Colleen Odegaard: Alright I like this, you’ve got 5 essential marketing strategies to help people get top dollar for their house. The first one, and this is important: Use professional photos, why is that so critical?

Nancy: Well, in the old days, as realtors, we used to be able to find the homes for our clients and they didn’t have access to the internet like we do. Today, people now search on the internet for homes. They look in the internet, on different sites and they are going to be attracted based on the photos. So now, I’m not necessarily honing in and trying to find the home, the client comes to me, they hand me a bunch of MLS numbers that they found on various websites and say “I want to see this home”, “I wanna see that home”. First and impression is everything, photography is everything. So you really have to make sure you have someone who understands how to take photos of homes, not just a photographer that takes pictures of people. It’s a very different thing.

Colleen Odegaard: It is different, I’ve seen people use cell phone picture and the room is dark and it’s not centered right and I thought, Do you people want to sell your house, why would you use pictures like that?

Nancy: That’s right, professional photography is very expensive. You also need to have the editing ability, so editing programs, we at Showcase have our own professional photographer on staff.

Colleen Odegaard: That’s great, great.

Eugene Robinson: Okay, next is the MLS. What is the MLS? What is it? Why does it have to be enticing and complete?

Nancy: MLS is what feeds to all the other websites. All the information, the description of the property, all the features of your home is all gonna be laid out by the real estate agent, to promote your home. Then it feeds into Zillow and some of the other popular website, and it’s very important that you spend a lot of time honing in and making sure you’re really capturing all the enticing features of your home. I would suggest that if you do have your home in the market or you’re planning to have your home on the market, look at your MLS Sheet. Ask your agent to send it to you as a proof so you can make sure you have everything on there that you want and are really important features. It might not just be the home, it might be the location, it might be near some really great shopping, or great access to certain highways, or lakes, or recreation areas. So you want to make the captions and descriptions emotionally engaging, not just technical.

Colleen Odegaard: Yes, that’s good advice. You’re good, Nancy. What about the use of video?

Nancy: Videos are keys. I went on a listing appointment recently, and the guys was about 35 years old. And he said, “Do you do video?” I go, “Oh my gosh, of course we do video” Then he said “Well that’s good ‘coz I won’t even look at a listing online unless there’s a video attached. And I said “Why is that?” “’Coz I don’t like clicking through the photos, it’s too hard.” A lot of people also--- we don’t like this but as a business owner--- but reality is, a lot of employees are looking at homes while they are working. So they might have their cell phone right beside them, and they want the video to play while they’re working.

Colleen Odegaard: So video tour of the property for sale?

Nancy: Yes, the video also gives them the 3D kind of involvement: How’s the flow of the home? How does it feel when you enter? There’s a lot of different styles of videos, a lot of real estate agents kind of have the slideshow of the flat photos but you can also have real video where you’re actually in the home shooting the video.

Colleen Odegaard: And which is what you use, we saw you in that one video we showed just a moment ago.

Nancy: Right.

Eugene Robinson: So where should we post these videos?

Nancy: We post them on Facebook, on social media, and you can post it on Zillow. Zillow also has something that a lot of people don’t realize that they have: an app that the RealtorⓇ can access where they can do this 2-minute video just by walking through the home using the app. I would say majority of the listings on Zillow don’t have this posted, but supposedly. Zillow said they get 4 times more views if they have that video attached to their program.

Colleen Odegaard: Another strategy you have for success when it comes to a good sale: Fast lead follow up right? Like you can’t sleep on it man, let’s make it snappy.

Nancy: Everyone is instant, everyone is used to the internet, they want instant response. So if you return someone’s inquiry, whether it’s an email or a voicemail or a call, two hours later, they’ve moved on to another property, they’re in another neighborhood, so they need that instant, instant return. You want to be sure that the RealtorⓇ you’re working with is going to respond to the calls and the emails immediately while the person’s engaged on that house.

Colleen Odegaard: You’re so right about that, people are impatient when it comes to real estate. When somebody wants to see a house and they want to make an offer, they want to do it that minute, not two hours later. That’ so true.

Nancy: Yes, in this world, everything’s instant now. There’s a study that’s been done in hospitality industry that says: 10 years ago, people would be okay waiting in line when they went to a hotel for up to four minutes, they wouldn’t get anxious. Now it’s 20 seconds--- twenty seconds, that’s how much patience we have.

Colleen Odegaard: Oh my gosh.

Eugene Robinson: Wow.

Colleen Odegaard: We have to calm down. Makes your job really hard, doesn’t it?

Nancy: Yes, and people don’t want to have the phone ringing three times, you have to answer your phone on the second ring or they think that you’re ignoring them.

Colleen Odegaard: Which is why at Showcase Realty, you have so many people on staff ready to answer the call. If you’re ready to put your home on the market or you’re looking for a home to buy, visit: experthomehelp.com, experthomehelp.com. That’s where you’ll receive a free copy of Nancy Braun’s book: The Ultimate, No Holds Barred Guide to Selling and Buying a Home in the Carolinas. Again the website is experthomehelp.com. Nancy, thank you so much, you’re so good at what you do.

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